Best SaaS Affiliate Programs in 2025 :
In 2025, affiliate marketing continues to be one of the most accessible ways to earn passive income online. Among the most lucrative niches is promoting Software-as-a-Service (SaaS) products. With the SaaS market expanding rapidly and businesses increasingly relying on cloud-based tools, affiliate marketers can earn significant commissions by referring users to trusted platforms.
Unlike traditional affiliate programs that pay once, many SaaS affiliate programs offer recurring commissions—meaning you get paid every month as long as your referral stays subscribed. In this article, we’ll explore the best SaaS affiliate programs in 2025, their benefits, commission structures, and why they’re perfect for bloggers, content creators, and digital marketers.
Why Promote SaaS Affiliate Programs?
There are several reasons why SaaS products are ideal for affiliate marketing:
- Recurring revenue: Many SaaS companies offer 20% to 40% monthly commissions for the life of a customer.
- High retention rates: Businesses tend to stick with good software for a long time, increasing your long-term earnings.
- Growing demand: Startups and enterprises alike are always on the lookout for better CRM, marketing, finance, and productivity tools.
- Easy to promote: Most SaaS products offer free trials or demos, making them easier to convert than high-ticket physical products.
Top SaaS Affiliate Programs to Join in 2025
Here are some of the best-performing and most trusted SaaS affiliate programs in 2025:
1. HubSpot Affiliate Program
Niche: CRM, Sales, and Marketing Automation
Commission: Up to $1,000 per customer
HubSpot is a leader in inbound marketing and CRM tools. Their affiliate program offers generous one-time payouts based on what product tier the customer chooses. It’s perfect for B2B blogs, marketing channels, and business-focused YouTube creators.
2. ClickFunnels Affiliate Program
Niche: Funnel Building and Sales Automation
Commission: Up to 40% recurring monthly
ClickFunnels allows users to build sales funnels without technical knowledge. Their affiliate program is famous for recurring payments and even offers performance bonuses and incentive trips.
3. ConvertKit Affiliate Program
Niche: Email Marketing for Creators
Commission: 30% recurring monthly
ConvertKit is popular with bloggers, podcasters, and course creators. The affiliate program is simple to join and is ideal for content creators recommending tools to similar audiences.
4. SEMrush Affiliate Program (BeRush)
Niche: SEO and Online Marketing
Commission: 40% recurring monthly
SEMrush is a powerful SEO platform with a loyal customer base. The BeRush program gives affiliates 40% recurring commissions on all purchases, including renewals and upgrades.
5. GetResponse Affiliate Program
Niche: Email Marketing & Marketing Automation
Commission: $100 one-time or 33% recurring
GetResponse offers two affiliate options—either one-time payments or recurring commissions. The flexibility is great for marketers who want to choose their payment model.
6. Shopify Affiliate Program
Niche: E-commerce Platform
Commission: Up to $150 per paid signup
While not recurring, Shopify offers a high one-time payout. It’s a great fit for content related to dropshipping, e-commerce, and small business startup advice.
7. Teachable Affiliate Program
Niche: Online Course Platforms
Commission: 30% recurring monthly
Teachable is widely used by educators, coaches, and entrepreneurs. Affiliates earn a steady income by referring course creators who use the platform long-term.
8. Kajabi Partner Program
Niche: Digital Products and Memberships
Commission: 30% recurring monthly
Kajabi is an all-in-one platform for creating and selling online courses, memberships, and products. It has high monthly pricing, which makes recurring commissions very rewarding.
9. Pabbly Affiliate Program
Niche: Business Automation and Marketing Tools
Commission: 30% recurring monthly
Pabbly offers a suite of tools—email marketing, subscriptions, form building, etc.—under one roof. Their recurring affiliate program is open to anyone and has no minimum payout threshold.
10. FreshBooks Affiliate Program
Niche: Invoicing and Accounting Software
Commission: $10 per free trial + $200 per paid conversion
FreshBooks is widely used by freelancers and small businesses. The affiliate program offers both a bounty for free trials and a larger payout for conversions.
Tips to Maximize Your SaaS Affiliate Earnings
- Create helpful content: Product comparisons, reviews, and tutorials convert better than banner ads alone.
- Focus on your niche: Promote software relevant to your audience to increase trust and conversions.
- Use SEO to drive traffic: Write long-form, keyword-optimized blog posts that rank in Google.
- Build an email list: Use lead magnets and automation to keep recommending SaaS tools via newsletters.
- Be transparent: Disclose affiliate links and share your honest experiences to build credibility.
Conclusion
The best SaaS affiliate programs in 2025 offer recurring income, high conversion rates, and growing demand across industries. Whether you’re a blogger, YouTuber, or influencer, promoting SaaS products is one of the smartest ways to build passive income.
With platforms like ConvertKit, SEMrush, ClickFunnels, and HubSpot, you can start earning by recommending tools you genuinely believe in. Choose the right programs, align them with your audience, and focus on value-driven content to succeed in the competitive SaaS affiliate space.